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Be sure your site has a tagline everyone can see. Using a tagline simply means that you will need to come up with a quick statement that lets visitors know what your site is all about. When a visitor arrives at your site, they aren’t going to stay long if nothing catches their eye. Your tagline can help grab their attention.

TIP! One critical part of great web design is ease of navigation. Visitors should be able to locate clear, unambiguous links quickly and easily.

Choose your color scheme wisely. You need to ensure that the text on your site is easily readable against your chosen background. Dark text colors on light backgrounds are usually easier to read compared to the other way around. Ask someone to look at your color schemes to make sure you are choosing something harmonious.

Speed is everything when it comes to the Internet, so make sure that you keep your website’s loading time to a minimum. You cannot expect much patience from your visitors. If they are stuck looking at an incomplete page for minutes on end while your content loads, they are quite likely to close your site and find what they’re looking for elsewhere.

Don’t make your page sizes any larger than necessary. Every Internet user does not have lighting fast speeds. If your site takes too long to load, you may lose visitors. You don’t need visitors having pages get stuck every time they load because they may just leave your site and not return.

TIP! Include a search element that allows visitors to search within your website content. A simple tool such as a search box lets the visitor easily a specific piece of information on your site.

Your front page should be simple. The look of your front page will help people determine if they want to stay on your site or leave it. Be clear about what your company is about, but be concise.

The types of files that you use for the graphics on your website will affect the size of the files, which will also affect how fast your website loads. Generally, JPEGs and GIFs are the best graphics. PNG and BMP files offer advantages for web graphics, but the file sizes are too much for internet load times. Make your files manageable to keep loading times down for visitors.

Be sure you’re testing your site early and it gets tested on an often basis. You need to use your website as a reader would in usability tests early in the design process. You never want to stop testing the website and trying to make it better.

TIP! Never allow dated or irrelevant content to remain on your website. If the page a viewer clicks on is promoting something that happened a year ago, you just lost a reader.

Use fonts that are both easy to read, and professional. The most well-designed sites use professional-looking fonts. Don’t use silly fonts, especially Comic Sans, or rare fonts that most people won’t have installed. A font can be subset to the default font on your user’s computer if they don’t have it. That can ruin your design!

Skip the website counter that tells visitors what number they are. Visitors really don’t care how many other people have visited your site. Ditch the counter and use tracking software instead.

You can learn from other web designers, but you should always remain creative and look for new ideas as you take your turn at design. Come up with your very own features and style, possibly enhancing ideas you lift from other websites that impress you. Taking this step is sure to help you maximize your efforts in website design.

TIP! Use JavaScript only when necessary to avoid losing some potential viewers. Some of your website visitors may not have JavaScript, and others will not want to update it on a regular basis.

When creating a website, figure out who your target audience is, then figure out what it is they want to see on your site. You can use this to help with your site’s design and to put features on it. Knowing the preference of your intended audience is important when it comes to site design.

Make sure your site’s design is different from competing websites. An easy way to watch for this is to check out the websites of your competitors. If your website is too similar to your competitors, potential customers will not remember it. You risk becoming known as the generic version of your competitors.

The beginning of this article explained that websites can be very important. You can share all kinds of pertinent information and actively pursue sales. No matter your reason for wanting a website, using the information provided here will help you get on the right path.